Last updated: 9 October 2026
This Privacy Policy explains how HOUSE OF PIANOS collects, uses and protects personal data when you visit houseofpianos-uae.com, send us an enquiry, subscribe to our updates or contact us through WhatsApp, phone or email. We handle personal data in line with the UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data.
1. Who we are
HOUSE OF PIANOS is the piano retail and servicing division of Admiral World General Trading LLC, Showroom 43, Street 8, Al Quoz 1, P.O. Box 112661, Dubai, United Arab Emirates. Admiral World General Trading LLC is responsible for the personal data described in this policy.
Questions about this policy or your personal data can be sent to [email protected] or by phone on +971 4 295 2131.
2. The personal data we collect
Information you give us
- Enquiries and appointment requests: your name, mobile or WhatsApp number, email address, the instrument or service you are interested in, a preferred visit date and any message you write.
- Updates and newsletter sign-ups: your name and email address.
- WhatsApp, phone and email conversations: the details you share with our team, including your phone number and the content of your messages.
- Purchases, rentals and services: the details needed to quote, deliver, install, tune, service or register the warranty of an instrument, such as your delivery or service address.
Information collected automatically
- Usage and device data: pages viewed, links and buttons clicked, the website or advertisement that brought you to us, browser and device type, and an approximate location derived from your IP address.
- Campaign information: when you send an enquiry, we record the page you sent it from and, where present, advertising campaign parameters and the Google Ads click identifier, so we can understand which campaigns bring enquiries.
- Security data: your IP address and technical signals used to protect our forms and website against spam, abuse and attacks.
3. How we use your personal data
- To reply to your enquiry, arrange a showroom visit, prepare a quotation and follow up on your request.
- To sell, deliver, rent, tune, service and support instruments, and to register manufacturer warranties.
- To send you news about concerts, events and offers when you have asked to receive them. You can unsubscribe at any time.
- To measure how our website and advertising perform and to improve them.
- To keep our website and forms secure and to prevent spam and fraud.
- To meet our legal, tax and accounting obligations.
4. Why we are allowed to use it
We rely on your consent (for example when you tick the consent box on an enquiry form or subscribe to updates), on the need to take steps you ask for before or under a contract, on our legitimate interest in running, securing and promoting our business, and on our legal obligations. Where we rely on consent, you may withdraw it at any time; this does not affect anything we did before you withdrew it.
5. Cookies and similar technologies
Our website uses cookies and similar technologies for the following purposes:
- Essential: to make the website, forms and security features work.
- Analytics: Google Analytics and Google Tag Manager help us understand how visitors use the website.
- Advertising: Google Ads helps us measure which advertisements lead to visits and enquiries and to show relevant advertisements.
- Spam protection: Google reCAPTCHA helps confirm that forms are submitted by people.
- Embedded content: videos from YouTube and maps from Google Maps may set their own cookies when you view them.
You can block or delete cookies in your browser settings. You can also use the Google Analytics opt-out browser add-on and manage personalised advertising in your Google ad settings. Blocking some cookies may affect how the website works.
6. Who we share personal data with
We do not sell your personal data. We share it only where needed:
- With our sales, service and customer care teams within Admiral World General Trading LLC.
- With service providers who work on our behalf, such as website hosting, email delivery, analytics and advertising (Google) and messaging (WhatsApp, operated by Meta). They may only use the data to provide their services to us.
- With piano manufacturers and delivery partners where needed to fulfil an order or register a warranty.
- With authorities, courts or advisers when the law requires it or to protect our rights.
7. International transfers
Some of our service providers, including Google and Meta, may process personal data outside the United Arab Emirates. When this happens we rely on the safeguards those providers offer and on the conditions permitted under UAE law.
8. How long we keep it
We keep personal data only for as long as we need it for the purposes above. Enquiry details are kept while we respond and follow up on your request; customer, warranty and transaction records are kept for as long as required by law and for the life of our service relationship with you. When data is no longer needed, we delete it or make it anonymous.
9. Your rights
Subject to the conditions of UAE law, you may ask us to:
- give you access to the personal data we hold about you;
- correct personal data that is inaccurate or incomplete;
- delete your personal data or restrict how we use it;
- stop using your data for direct marketing, or withdraw a consent you have given.
To make a request, email [email protected]. We may need to confirm your identity before acting on it. If you are not satisfied with our response, you may contact the UAE Data Office.
10. How we protect it
We use technical and organisational measures to protect personal data, including encrypted connections (HTTPS), restricted access for our staff and security monitoring of our website. No method of transmission over the internet is completely secure, but we work to protect your information.
11. Children
Our website is intended for adults. Enquiries about lessons, instruments or events for children should be made by a parent or guardian.
12. Other websites
Our website links to other websites, such as manufacturer sites and social media. Their privacy practices are their own, and we encourage you to read their policies.
13. Changes to this policy
We may update this policy from time to time. The date at the top shows when it was last changed.
14. Contact us
HOUSE OF PIANOS — Admiral World General Trading LLC
Showroom 43, Street 8, Al Quoz 1, P.O. Box 112661, Dubai, United Arab Emirates
Email: [email protected]
Phone: +971 4 295 2131
